Seven million emails from a single binary peaking at 57 MB of RAM: listmonk is a high-performance newsletter and mailing list manager in Go with PostgreSQL as its only dependency - no Redis, no worker processes, no message broker. The project's own production benchmark sent 7+ million emails with the binary peaking around 57 MB of RAM, and throughput exceeds 100K emails per hour on modest hardware. Campaigns run through a multi-threaded, multi-SMTP queue with round-robin delivery, per-server concurrency, retries, and sliding-window rate limiting across providers like Amazon SES, SendGrid, Mailgun, or your own Postfix relay. Subscribers carry custom JSON attributes and are segmented with raw SQL queries, so any audience Postgres can express, listmonk can target. Templates use Go template syntax with 100+ functions for dynamic per-subscriber content, and the Vue dashboard reports opens, clicks, bounces, and unsubscribes with automated bounce processing. A REST API handles transactional email and programmatic control, a built-in media library hosts campaign assets, and CSV or API import migrates lists from hosted platforms. The economics are the headline: where Mailchimp pricing scales with list size, listmonk plus Amazon SES sends the same volume for hosting cost plus roughly $0.10 per thousand emails - commonly a 95% reduction - and your email list, a core business asset, stays on your own infrastructure. AGPLv3-licensed; bring your own SMTP provider for delivery.

Among open-source Mailchimp alternatives, Keila has the most modern UI - built in Germany on Elixir and Phoenix (the PETAL stack), with GDPR-conscious defaults including an optional no-tracking mode, and 100% open source with no proprietary premium tier. Campaign authoring is flexible three ways: a visual block editor with multi-column layouts, Markdown with or without WYSIWYG for hybrid HTML-plus-plain- text sends, and raw MJML for hand-coded designs. The personalization system is unusually clean - every contact carries custom data as a single JSON object (populated from sign-up form fields or pushed from your CMS/CRM), and Shopify's Liquid template language renders it into fully dynamic emails. Targeting uses a visual segment editor backed by a powerful segment language for complex logic over tags, language preferences, and any custom field. Sign-up forms with custom fields grow your lists; open and click tracking measures campaigns; scheduled sending handles timing. Delivery pipes through your own SMTP or first-class integrations with AWS SES (including automated bounce handling), SendGrid, Mailgun, and Postmark. A full REST API manages contacts, campaigns, and segments, with Erlang/OTP reliability underneath. Comfortable at 100K+ subscribers. AGPL-licensed, EU-hosted project, actively developed.