Salesforce's core workflow, open-source and on your own server: Twenty is a modern CRM built as exactly that alternative. It ships the standard CRM objects out of the box: people, companies, opportunities, notes, and tasks, displayed in table and kanban views with drag-and-drop and real-time updates. Its defining technical feature is a metadata-driven data model: you define custom objects and fields in the UI, and the backend regenerates its GraphQL schema at runtime, so a new object gets working queries, mutations, filters, and sorting within seconds, with no migrations to run - adapting the CRM to your sales process never requires code changes. A REST API is auto-generated from the same schema, GraphQL subscriptions push real-time updates, and webhooks fire on record changes for external integration. A visual workflow builder automates actions like notifications and field updates, TypeScript-based apps extend the platform with custom logic and frontend components, and email and calendar sync pulls Gmail messages and meetings onto contact timelines so communication history sits next to the record. The stack is NestJS with TypeORM, PostgreSQL, Redis, and BullMQ on the backend, React with Jotai on the frontend. Self-hosting on RepoCloud means unlimited users with no per-seat licensing - the pricing model that penalizes growing teams on commercial CRMs - and your pipeline, contacts, and deal history live in your own PostgreSQL database rather than a vendor's.

Relaticle delivers the first CRM built from the ground up for both human operators and AI agents — a self-hosted platform where Claude, GPT, Gemini, or any custom model connects through a production-grade MCP server exposing 30 tools for full CRUD operations across companies, people, opportunities, tasks, and notes without a single line of integration code. The 22 custom field types include text, email, phone, currency, date, select, multiselect, entity relationships, conditional visibility rules, and per-field encryption — all configurable through the UI without database migrations or code changes. Multi-team isolation enforces data boundaries through a 5-layer authorization system with team-scoped workspaces, API tokens, and granular permissions. The JSON:API REST surface provides Spatie QueryBuilder filtering, sorting, and pagination with schema discovery endpoints that let agents introspect your data model at runtime. A built-in AI chat connects directly to CRM data for natural language queries, while the external MCP server gives any compatible agent the same 30-tool access. Docker Compose deployment runs five containers — app (nginx + PHP-FPM), Horizon queue worker, scheduler, PostgreSQL 17, and Redis 7 — with automatic migrations on startup and demo data seeding for new teams. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. AGPL-3.0 licensed.

Teams tired of paying Salesforce or HubSpot per seat run EspoCRM: an AGPL-licensed PHP application with a fast single-page frontend over a REST API, covering sales, support, and marketing in one uncluttered interface. The sales core is complete - leads, contacts, accounts, opportunities with customizable pipeline stages, kanban views, calendars, meetings, and calls. Email is deeply integrated rather than bolted on: IMAP sync links messages to CRM records automatically, and mass email campaigns run with reusable templates, tracking, and Web-to-Lead forms feeding the funnel. Support teams get case management and a customer portal where clients track their own tickets and access a knowledge base. The real differentiator is the Entity Manager: create custom entities, fields, relationships, and layouts from the admin UI without code, with dynamic logic showing or hiding fields conditionally - EspoCRM is as much a business-application platform as a CRM. Formula scripting handles calculated fields and record automation in the free core; the optional Advanced Pack adds visual BPM process design and workflow rules. Role-based permissions with team and territory scoping, full-text search, reports, and a straightforward REST API for n8n or custom integrations round it out. Runs on PHP 8.3+ with MySQL, MariaDB, or PostgreSQL - unlimited users, zero per-seat fees.

Krayin CRM gives sales teams a visual Kanban pipeline where leads flow through configurable stages — new, contacted, qualified, proposal, won, lost — with deal values tracked per stage, drag-and-drop transitions, and AI-powered document import that extracts contact details from uploaded PDFs, DOCs, and images without manual data entry. Built on Laravel 12 with a Vue.js frontend and MySQL database, the platform delivers complete customer lifecycle management through a two-stage contact model separating unqualified Leads from qualified Persons linked to Organizations, with a unified timeline displaying associated activities, notes, emails, and deals. The activity module schedules calls, meetings, and tasks on a drag-and-drop calendar with reminders and team assignment. A built-in product catalog supports line-item quoting with pricing and quantities. Email integration connects via SMTP, IMAP, and SendGrid parsing, linked to leads and contacts automatically. Workflow automation triggers actions on conditions and pushes events to external systems via webhooks. The dashboard visualizes pipeline performance, top customers, top products, and email engagement with pie charts and trend widgets. Custom attributes add text, number, date, boolean, and dropdown fields to any entity. Role-based ACLs manage team permissions per module. Extensions add multi-tenant SaaS, WhatsApp lead generation, and VoIP calling. Deploy via Docker Compose. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. MIT licensed.

With 3,300+ GitHub stars, 200+ releases, and v1.77 shipping in July 2026, Frappe CRM delivers enterprise CRM capabilities without per-seat licensing costs that plague Salesforce and HubSpot deployments. The Python backend running on Frappe Framework v15/v16 with MariaDB and Redis pairs with a Vue 3 frontend using Pinia state management, Vue Router, and the Frappe UI component library styled with Tailwind CSS v3. All-in-one lead and deal pages consolidate activities, comments, notes, tasks, call logs, and email history into a single scrollable view while the drag-and-drop Kanban board provides visual pipeline tracking across configurable stages. Built-in Twilio integration enables click-to-call with recording directly from deal pages, Exotel routes calls through agent mobile phones, and WhatsApp messaging connects via the Frappe WhatsApp module for conversational sales. A visual field layout editor lets non-technical users customize CRM forms, sidepanels, and grid views with real-time drag-and-drop without writing code. The Service Level Agreement engine tracks first-response and rolling-response times against configurable policies with automatic escalation. Meta integration captures leads from Facebook and Instagram ad campaigns directly into the pipeline. ERPNext connectivity extends CRM into invoicing, accounting, inventory, and purchasing with native data flow. Docker Compose deployment with a single command provisions a production-ready instance. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. AGPL-3.0 licensed.

This is a marketing operations control center that replaces fragmented CRM, outreach, content, and analytics tools with a unified self-hosted interface designed for AI agent-assisted go-to-market teams. The CRM module manages leads through a configurable pipeline funnel with stages from New through Sequenced, Replied, Interested, and Booked, tracking source attribution, industry segments, company size, lead quality scores, and LinkedIn URLs per contact. Outreach sequencing supports email campaigns with pause controls, audit endpoints, suppression workflows, and engagement tracking. The content operations surface provides calendar views, content item management, performance metrics, and approval queues for editorial control. Analytics and KPI dashboards show impressions, engagement, and send volumes over configurable time periods, with optional connectors to Plausible, Google Analytics 4, X, and LinkedIn for cross-platform reporting. The OpenClaw-native agent runtime enables dynamic agent and squad discovery, workspace management, session monitoring, and communications surfaces. Automation scheduling uses cron job templates with OpenClaw-compatible schedule variants including cron expressions, every intervals, and at timestamps. The tech stack combines Next.js 16 App Router with React 19, Tailwind CSS 4, Recharts, and Zustand for state management. Authentication supports session cookies, API keys, and optional Google OAuth with role-based access controls. All state persists locally in SQLite via better-sqlite3 with no required external infrastructure. On RepoCloud, deploy Marketing Dashboard on a dedicated VPS with persistent SQLite storage, root SSH access, and complete control over your marketing operations data, all under the MIT license.