Marketing campaigns and transactional mail from one open-source platform: Notifuse is a modern, self-hosted alternative to Mailchimp, Brevo, and Klaviyo without per-email or per-contact pricing. Built with Go and React on PostgreSQL, it separates concerns cleanly: a drag-and-drop visual builder composes responsive templates from MJML components with Liquid variables like {{ contact.first_name }} and per-template version history; campaigns add A/B testing across subject lines, content, and send times; and a REST transactional API serves application-triggered mail. Delivery routes through your choice of provider - Amazon SES, Mailgun, Postmark, SendGrid, SparkPost, Mailjet, or plain SMTP - with multi-provider failover. Contacts carry custom fields and a full activity timeline (messages, profile changes, webhook events), and real-time segmentation builds dynamic rules over properties, activity, and subscriptions. Event-driven automations create behavioral sequences, a notification center gives recipients self-service preference management, and an S3-compatible file manager handles images with CDN delivery. Multi-tenant workspaces with isolated databases and custom domains suit agencies. Open and click tracking report engagement in real time.

Plunk consolidates transactional emails, marketing campaigns, and drip automation into one platform riding AWS SES at roughly one-tenth of a cent per message, with zero per-contact charges regardless of list size. The Turborepo monorepo architecture separates the Express.js API server (handling REST requests with Prisma ORM against PostgreSQL) from a dedicated BullMQ worker process that consumes email, campaign, and workflow jobs independently for fault isolation and horizontal scaling. Transactional emails support HTML bodies, template variable substitution via React Email components, attachments, and custom headers with dedicated SMTP relay on ports 465 and 587 for integration with existing frameworks. The campaign system sends newsletters and product updates to full contact lists or dynamically segmented audiences based on contact properties and behavioral events, with scheduling, A/B testing, and performance tracking for opens, clicks, and bounces. The workflow automation builder creates event-triggered sequences with delays, conditional branches, and webhook steps for lifecycle campaigns like onboarding drip sequences and re-engagement flows. Contact management stores unlimited contacts with custom data fields, CSV import, full activity history, and dynamic segmentation. Custom domain verification with DKIM and SPF ensures deliverability, while inbound email processing handles incoming messages with custom routing rules. Docker Compose deployment runs five containers including PostgreSQL, Redis, MinIO for S3-compatible storage, and ntfy for notifications. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. AGPL-3.0 licensed.

Built as a developer-first alternative to SendGrid, Mailgun, and Postmark, Posta delivers a complete self-hosted email infrastructure platform handling both outbound delivery and inbound reception through a single HTTP API with official SDKs for Go, PHP, and Java. The Go backend processes email through Redis and Asynq with automatic retries, priority queues, and async delivery while PostgreSQL stores templates, contacts, campaigns, and delivery analytics. Outbound features include versioned multi-language templates with variable substitution and stylesheet inlining, bulk campaigns with subscriber targeting and A/B testing per-variant metrics, scheduled timezone-aware delivery with draft/paused/cancelled lifecycle states, email address verification checking syntax, MX records, disposable domains, and role accounts, plus web view links with signed expiring URLs and one-click unsubscribe headers. The built-in SMTP receiver with TLS handles inbound email at your domains, parses messages and attachments, scores spam, and forwards structured payloads to your application via HMAC-verified webhooks with real-time SSE notification streams. The Vue-based dashboard manages templates, SMTP server pools, domains, contacts, API keys, campaigns, and email logs with dark and light mode support while admin-level platform metrics expose delivery rate trends, bounce rate graphs, and latency percentiles alongside Prometheus integration and daily health reports. Deploy via Docker with PostgreSQL and Redis. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. Apache 2.0 licensed.

MillionSend is an open-source email platform you run yourself that sends transactional and marketing mail through your own AWS SES account behind a Resend-compatible API. Every message you send becomes a row in the dashboard, and every row opens into a timeline of SES events with the raw payload and the SMTP diagnostic when something bounces. Daily metrics chart sent, delivered, opened, clicked, bounced, and complained volumes against SES thresholds, and broadcasts stop on their own at five percent bounces or 0.1 percent complaints before Amazon can pause your account. Contacts live once for the whole team with custom properties and subscribe state, while segments and topics decide exactly who receives each broadcast. You compose broadcasts from reusable templates with per-contact merge fields, schedule them ahead, and cancel them while they wait. Applications that only speak SMTP send through the relay on port 2587 with an API key as the password, and HTTP integrations use idempotency keys, request logs with secrets redacted, and signed webhooks with a delivery history. Guided domain setup handles DKIM records, hard bounces and complaints are suppressed automatically, and every recipient gets an RFC 8058 one-click unsubscribe. Receiving and agent-ready inboxes are included in beta for mail sent to your verified domains. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. AGPL-3.0 licensed.

Larasend gives Laravel teams a self-hosted transactional email platform that sends through their own Amazon SES or Cloudflare account while keeping the dashboard, delivery logs, and message data on their own servers. Send mail with a simple POST to the emails API, or point existing mailables and notifications at the Larasend transport with one environment variable and no code rewrite. Every message lands in an activity dashboard where you can filter by status, search recipients and message IDs, open a preview with headers and metrics, and resend failures in one click. Delivery, bounce, complaint, open, and click events stream back from the provider and update each message timeline, so a missing receipt becomes a traceable record instead of a support mystery. Suppression lists build themselves from bounces and complaints, and guardrails watch complaint rates and verified domains before reputation damage can spread. Scoped API keys with expiration and rotation keep each project separate, while workspace roles control who can view, send, and administer. When replies arrive, the shared inbox threads inbound and outbound mail into conversations your team can assign, snooze, annotate, and answer with attachments and drafts. Webhooks notify your other systems about deliveries and inbound mail, and reusable templates keep recurring notices consistent across projects. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. MIT licensed.

Automate transactional and marketing messages across email, SMS, mobile push, WhatsApp, Slack, and custom webhooks from a single visual journey canvas. Dittofeed provides the capabilities of Customer.io or Braze while keeping customer PII within your own infrastructure and eliminating volume-based pricing entirely. The drag-and-drop journey builder creates multi-trigger automations with branching logic, wait nodes, random cohort splits for A/B testing, and local timezone delivery without writing code. User segments combine trait conditions, event history, and array-based filtering through AND/OR operators with real-time evaluation. Template authoring supports both a low-code visual editor and direct HTML/MJML input, with templates reusable across journeys and one-off broadcasts. Data flows in through Segment integration, Reverse ETL connections, or the REST API with Web, Node.js, and React Native SDKs. Message delivery routes through SendGrid, Amazon SES, Twilio, or SignalWire with per-channel analytics tracking opens, clicks, bounces, and unsubscribes. Authentication supports Keycloak, AWS Cognito, and GCP OAuth for enterprise SSO. Embeddable iframe and headless React components let SaaS platforms white-label journey builders into their own products. Deploy on RepoCloud with a dedicated VPS for full GDPR compliance under the MIT license.

Among open-source Mailchimp alternatives, Keila has the most modern UI - built in Germany on Elixir and Phoenix (the PETAL stack), with GDPR-conscious defaults including an optional no-tracking mode, and 100% open source with no proprietary premium tier. Campaign authoring is flexible three ways: a visual block editor with multi-column layouts, Markdown with or without WYSIWYG for hybrid HTML-plus-plain- text sends, and raw MJML for hand-coded designs. The personalization system is unusually clean - every contact carries custom data as a single JSON object (populated from sign-up form fields or pushed from your CMS/CRM), and Shopify's Liquid template language renders it into fully dynamic emails. Targeting uses a visual segment editor backed by a powerful segment language for complex logic over tags, language preferences, and any custom field. Sign-up forms with custom fields grow your lists; open and click tracking measures campaigns; scheduled sending handles timing. Delivery pipes through your own SMTP or first-class integrations with AWS SES (including automated bounce handling), SendGrid, Mailgun, and Postmark. A full REST API manages contacts, campaigns, and segments, with Erlang/OTP reliability underneath. Comfortable at 100K+ subscribers. AGPL-licensed, EU-hosted project, actively developed.

SendPortal is a self-hosted email marketing platform for building subscriber lists, sending campaigns, and tracking exactly what happens to every message after it leaves your server. Grow the list three ways: add contacts one by one, import them in bulk from CSV, or push them through the API, which creates or updates subscribers by email address and attaches tags. Tags and custom segments organize audiences, sending product updates to power users and sale announcements to everyone else. A campaign pairs a subject line, which can insert first name, last name, and email placeholders, with an optional HTML template holding content, unsubscribe, and browser view placeholders. Automatic CSS inlining at dispatch keeps designed emails rendering properly in inboxes that ignore style sheets. Send a test email to yourself before anything goes out, then choose immediate delivery or schedule the campaign for later. Pick Queue Draft to review messages before they leave, or Send Automatically when the audience and content are already right. Open and click tracking, bounce records, and unsubscribe events then flow back through provider webhooks into per campaign reports and a searchable message log. Run several brands or clients side by side in separate workspaces inside one interface. Delivery runs through Amazon SES, Postmark, SendGrid, Mailgun, Mailjet, or your own SMTP server, so deliverability stays with providers built for it. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. MIT licensed.

Seven million emails from a single binary peaking at 57 MB of RAM: listmonk is a high-performance newsletter and mailing list manager in Go with PostgreSQL as its only dependency - no Redis, no worker processes, no message broker. The project's own production benchmark sent 7+ million emails with the binary peaking around 57 MB of RAM, and throughput exceeds 100K emails per hour on modest hardware. Campaigns run through a multi-threaded, multi-SMTP queue with round-robin delivery, per-server concurrency, retries, and sliding-window rate limiting across providers like Amazon SES, SendGrid, Mailgun, or your own Postfix relay. Subscribers carry custom JSON attributes and are segmented with raw SQL queries, so any audience Postgres can express, listmonk can target. Templates use Go template syntax with 100+ functions for dynamic per-subscriber content, and the Vue dashboard reports opens, clicks, bounces, and unsubscribes with automated bounce processing. A REST API handles transactional email and programmatic control, a built-in media library hosts campaign assets, and CSV or API import migrates lists from hosted platforms. The economics are the headline: where Mailchimp pricing scales with list size, listmonk plus Amazon SES sends the same volume for hosting cost plus roughly $0.10 per thousand emails - commonly a 95% reduction - and your email list, a core business asset, stays on your own infrastructure. AGPLv3-licensed; bring your own SMTP provider for delivery.

A campaign engine wrapped around a contact database: Mautic, the largest open-source marketing automation platform, replaces HubSpot or Marketo without per-contact pricing. Contacts arrive through forms, landing pages, imports, or the REST API and flow into segments: dynamic filters that update automatically from behavior, custom profile fields, or point scores. Segments decide who qualifies; campaigns decide what happens. The drag-and-drop Campaign Builder composes multi-step workflows from actions, positive/negative decision trees, and conditions (field values, tags, device type, segment membership, point thresholds), with static or relative delays, a Jump-to-Step action for moving contacts between branches, and handoffs that push contacts into CRMs or entirely different campaigns. Messaging covers email, SMS, and web/app push out of the box, with A/B testing and a drag-and-drop email builder; dynamic website content swaps page sections per known contact. Lead scoring assigns points for clicks and visits with decay for inactivity, while stages track funnel position. Native integrations cover Salesforce, HubSpot, Zoho, and Dynamics, plus a full REST API for custom sync. It runs on PHP and MySQL with cron jobs processing campaigns and segment rebuilds - self-hosting keeps your entire contact database and behavioral history under your control.

With over 15,000 GitHub stars accumulated since its February 2025 launch, BillionMail delivers the rare combination of a production mail transfer agent and a full email marketing suite in a single self-hosted package — eliminating the monthly per-subscriber fees charged by Mailchimp, SendGrid, and similar platforms. The Go-based architecture bundles Postfix for SMTP transmission, Dovecot for IMAP and POP3 mailbox access, Rspamd for intelligent spam filtering and greylisting, and RoundCube for browser-based webmail, all orchestrated through Docker Compose with PostgreSQL for persistent storage and Redis for queue management and caching. The marketing engine supports unlimited subscriber lists with tag-based segmentation, scheduled campaign sends, A/B subject line testing, and both HTML and drag-and-drop visual template editors for crafting responsive emails without coding. Real-time analytics dashboards track sent volume, deliverability rate, open rate, click-through rate, and bounce reasons, while the platform provides step-by-step DNS record configuration wizards for SPF, DKIM, and DMARC to maximize inbox placement. A transactional email API exposes REST endpoints for single and batch sending, enabling integration with CRM systems, e-commerce platforms, and custom applications. Auto-provisioned free SSL certificates, Fail2ban brute-force protection, and privacy-first architecture with zero third-party tracking ensure secure operation. The platform installs in under eight minutes via a single shell script and supports SMTP on port 25, SMTPS on 465, submission on 587, IMAP on 143/993, and POP3 on 110/995. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. AGPLv3 licensed.

One notify() call is all your product needs to reach users on push, email, SMS, chat, and webhooks, with NotifKit deciding how and when each message travels. List the channels in the order you prefer and NotifKit tries each in turn, so a failed push quietly becomes an SMS or an email instead of a lost message. Per-user preferences, consent, and quiet hours in each user's own timezone hold non-urgent sends until morning, while critical messages such as one-time passwords travel their own lane immediately. Templates, multi-step workflows that wait days or block on events, scheduling, throttling, and deduplication all run behind that single call, defined in TypeScript and kept in your repository. Delivery logs record every attempt, and the admin dashboard shows a live activity feed, queue depth per priority lane, workflow runs step by step, and a replayable dead-letter queue. Several products can share one deployment as separate projects with their own API keys, rate limits, and data, and any service can call the REST API without the TypeScript SDK. Ask an AI assistant why a password reset never arrived by connecting the built-in MCP server to Claude Code, Cursor, or another MCP client. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. MIT licensed.

Every email your app sends while you build and test it lands in OwlMail's browser inbox instead of a customer's mailbox. Point any application's SMTP settings at OwlMail and every message is ready to open as rendered HTML, plain text, headers, or raw source. Attachments and inline images sit beside the body, and seven preset preview widths show how the message lays out on phones, tablets, and desktops before anyone real sees it. A Verify panel checks subject, body, and link hosts against expectations, while CI pipelines use the REST API with delivery cursors to wait for exactly the messages their test run produced, assert on them, and clean up afterwards. Coding agents get the same inbox read-only over MCP, so an assistant can confirm a signup email arrived without touching your mail server. When a message proves itself, relay it onwards to a real SMTP server, by hand or automatically under filtering rules, or fire webhooks with HMAC signatures and retry queues into the rest of your automation. Everything stores as plain .eml files on disk, with optional SQLite indexing, S3 attachment storage, and ZIP exports for archiving. Running on a dedicated VPS on RepoCloud with guaranteed CPU, RAM, and SSD, full root SSH access, and a browser serial console. MIT licensed.